Today, Apple unveiled its news subscription service, Apple News+, which includes magazine offerings through Time, Vogue, the brand-new Yorker, as well as National Geographic, as well as digital subscriptions to the Skimm, the Cut, TechCrunch, as well as Vulture.
The subscription will cost $9.99 per month as well as includes unlimited access to all of the service’s publishers, with Family Sharing — however only through apps on the company’s products: iPhone, iPad, as well as Mac devices. Apple can be offering the first month free, as well as in which’s currently only available to customers from the US as well as Canada.
Digital subscriptions to the Wall Street Journal as well as the Los Angeles Times newspapers are also included in Apple News+.
In 2015, Apple began shipping every iPhone which has a preloaded, free News app, which features content through magazines as well as additional outlets, based on the user’s interest, as well as a trending stories section as well as a featured section curated by Apple’s on-staff editors. The service announced today will be offered within the existing News app, as well as only available to people with an iPhone or Mac computer.
which has a subscription, the app will portray a “live cover,” which features a looping video clip, from the News app’s main Today tab. A brand-new, dedicated News+ tab from the News app includes a My Magazines section, with favorited as well as suggested magazines, as well as a featured magazine story picked by Apple News editors as well as brand-new, selected issues. The articles are designed to be immersive as well as fill the device’s entire screen, whether in which’s on an iPad or iPhone.
“I love being at the newsstand … We want them all, however we might be only able to get one or two,” said Apple CEO Tim Cook. Apple News+ can be designed to bring over 300 magazines under one subscription. Travel, lifestyle, news, as well as sports are some of the categories offered.
At the event, Apple said the app was designed “with privacy through the ground up” as well as emphasized in which the company doesn’t know what you read or allow advertisers to track your reading habits.
Apple has already used its news products as a way to recognize itself through additional sources of content, namely Facebook.
In its announcement for the News app’s 2018 midterm elections section, editor-in-chief Lauren Kern wrote “our goal can be to illuminate, not enrage” as well as “we’ll always steer clear of rumor as well as propaganda.”
Facebook as well as Google have been criticized for the way their platforms, which rely largely on users to flag inappropriate content, surface misinformation. Most recently, Rep. Adam Schiff wrote a letter to Facebook CEO Mark Zuckerberg as well as Google CEO Sundar Pichai, over concerns about the proliferation of anti-vaccination content hosted on their sites. While Apple’s news products rely more on human editors than algorithms, unlike Facebook as well as Google, its deeper foray into media may subject the company to the same criticism as well as scrutiny lobbed at Facebook as well as Google.
Apple News+ can be similar to the company’s Apple Music subscription, which also costs $10 per month as well as has 56 million paid as well as free trial subscribers. Apple’s efforts to boost its service offerings can be in part due to slowed iPhone sales in China. By offering premium content, Apple can be hoping to make its devices more enticing, as well as gain additional revenue through distributing in which content to millions of iPhones, iPads, as well as Macs around the entire world.
People described as “familiar with the situation” told the Wall Street Journal in which Apple planned to retain “about half of the subscription revenue through the service,” while the remaining revenue would certainly be parceled out to publishers, depending on how much time users spend on their content.