is actually Blogging For Profit A Scam, Or A Stay-At-Home Mom’s Dream?


Zachary Ares / BuzzFeed News

I recently discovered a corner of the internet which was completely new to me. This particular felt like stepping into a slightly glitchy simulation of the planet of “mommy blogs,” circa 2010. There were uncomplicated, inexpensive recipes, low-key home organization guides, amateur photography — even stock photographs, the presence of which is actually always a sign you’re in a part of the internet where there’s probably more going on than meets the eye. The posts were remarkably ordinary, so boring which some could have been written by bots, yet the very light sprinkling of personal details about the authors assured me they weren’t.

“Pregnancy is actually a huge part of any woman’s life,” reads the beginning of one post about early pregnancy symptoms on Journey to SAHM (SAHM stands for stay-at-home mom). which statement seems arguable, as well as the suggestion which cramping or bloating would certainly be “Weird along with also Shocking” to anyone that has a menstrual cycle. along with also I’m not interested in ever being pregnant again. This particular was obvious 50 words into This particular post which This particular contained nothing completely new or helpful to me or anyone else. Yet I found myself clicking through, maybe out of a sense of incredulousness which content like This particular is actually still being produced in earnest in 2019.

Some of these blog posts read like an Amy Sedaris script, like This particular incredibly detailed set of instructions on how to set up a “coffee station” which I bookmarked along with also am compelled to reread on a weekly basis (“currently there are all kinds of goodies you could stock your coffee station with,” blogger Margo of Joyful Homemaking writes, “yet of course, first along with also foremost is actually a coffee maker”).

When I browse these blogs, I feel lulled into a state of comfortable voyeurism, which is actually not how I feel when consuming content written by the gleaming-haired momfluencers I follow on Instagram. I couldn’t have hate-read these blogs if I’d tried to.

“Just This particular last year,” Margo writes in a post about dealing with fatigue, “my hubby along with also I have started out going to bed a lot earlier. When our kids were little, we got into the habit of staying up late, so we could have some time after they went to bed, to do what we wanted. currently though, we’ve started out going to bed shortly after the kids do, along with also giving up most of our TV time. There’s definitely not much worth watching anyway.”

which last line brought me an unexpected jolt of delight. There is actually something transgressively bland about This particular vein of blogs which I’d hit. Unlike most media which targets women, these bloggers are not compelled to breathlessly enthuse about every emergent pop-cultural phenomenon. is actually everyone as excited as I am for the completely new season of Stranger Things?!… Were you as obsessed as we were with Maya Rudolph’s caftan at the Oscars last night?!!!…We NEED to know: What lipstick is actually AOC wearing?! Women influencers are likely to maintain an unrealistic level of enthusiasm for almost everything, along with also these bloggers seemed notably immune to which one particular rigor of online femininity.

Internet subcultures are hard to define spatially, along with also I haven’t found the edge of This particular one yet. These homemaking blogs exist in a hard-to-differentiate sprawl. Many of them share almost identical design themes. Once you start going deep, This particular can feel like a hall of mirrors, stretching on forever, each site very similar to the last, yet ever so slightly distinct.

These women are not, as far as I can tell, trying to build brands around their personalities. Which compels a seasoned internet traveler to ask: What are they doing? 

Whenever I think I have a handle on the big names in This particular game (Sarah Titus, What Mommy Does, Just a Girl along with also Her Blog, TwinsMommy, along with also What Moms Love are among the higher-traffic sites), I’ll stumble upon a completely new, almost identical blog which seems to be just as well-liked. This particular’s hard to parse how you’d choose to become a fan of one over another. More than once I had the sensation which I was reading in a second language, as though there must be layers of meaning which I wasn’t able to pick up on. along with also yet I’m a native English speaker, a student of digital culture.

The “about” pages of these blogs almost always feature unretouched photos of women who look like anyone you might see at the grocery store. They are almost always stay-at-home moms, along with also they sometimes identify their children by name, yet not often. God usually gets name-checked. The more well-liked sites seem to host about 100,000–0,000 pageviews per month, which is actually a tiny fraction of the traffic received by Instafamous momfluencers like Love Taza, Cupcakes along with also Cashmere, along with also LaTonya Yvette, all of which have monthly pageviews well into the millions. These women are not, as far as I can tell, trying to build brands around their personalities. Which compels a seasoned internet traveler to ask: What are they doing? What’s definitely going on in This particular strange, aggressively boring corner of the internet?

Most lifestyle blogs today — along with also many larger websites which publish shopping content or product reviews, including BuzzFeed — practice some form of affiliate marketing through links. For example, each time someone clicks through to Nordstrom’s website to see which tiny gold earrings the women at Cup of Jo are “all in love with,” along with also then buys those earrings, Cup of Jo earns a little commission. along with also many bloggers make money more directly through selling printables (files you can download, either for free or for a fee, along with also then print out at home as many times as you like), recipe collections, lifestyle guides, along with also various other downloadable extensions of their brand. As I clicked around these mysteriously bland mommy blogs, This particular gradually started out to become clear: The reason for their existence is actually affiliate marketing along with also e-commerce.

What’s different about This particular specific blog ecosystem is actually which the product many of the bloggers are selling is actually guides to setting up your own affiliate-linked blog or Shopify site, where you can sell your printables. The content of those printables along with also blog posts themselves seems secondary — their primary purpose is actually to give the blog a reason to exist. Affiliate links often take you to recommended products on Amazon, like craft supplies or housewares (or inside case of the Journey to SAHM post on pregnancy symptoms, Citrucel along with also an ovulation test kit), yet more often they link to online courses on blogging.

“Want to learn how to start a blog through home, mama?” asks a post on TwinsMommy.com which has been shared 46,000 times. Most of these blogs feature a post exactly like This particular one: a friendly, first-person invitation to try something completely new. The tone is actually reminiscent of a late-night infomercial, acknowledging a shared difficulty alongside the promise of a secret to overcoming This particular.

“I’m sure you read a lot of mom blogs, go on Facebook, along with also hang out on Pinterest when your little one is actually sleeping,” continues the TwinsMommy post. “You see everyone online with their blog, along with also you’re wondering, how do I start a blog? You want to join This particular awesome community. I can’t blame you. I’ve been blogging For 2 years on This particular blog along with also let me tell you, starting a mom blog was the best decision I ever made.”

Suddenly the oddly haphazard nature of the posts I was seeing made sense. These aren’t blogs primarily meant for telling a story, or establishing someone’s digital personality — they’re blogs for earning money. along with also among the most well-liked items for sale, This particular would certainly seem, are guides for how to make money through blogging. They are blogs about blogging.

The substance of the blogs is actually often so thinly reconstituted which This particular’s basically motherhood tips through a content farm. 

The substance of the blogs — guidance on motherhood along with also domesticity — is actually often so thinly reconstituted which This particular’s basically motherhood tips through a content farm. Rather than writing about their own personal experiences or expertise, the mothers producing This particular seem to be following a set of conventions which they learn inside online blogging courses they buy. The result is actually a uniformity of tone along with also content which fails to conjure anything real. This particular’s a simulation of motherhood engineered to earn a bit of income for mothers.

Many of these blogs publish “income reports” where the bloggers itemize how much their blog earned them each month, along with also discuss their best-selling items, their challenges, along with also their sales goals. These reports — which are common among more established lifestyle bloggers as well — appear to exist as a nod toward transparency, yet in This particular case they also act as a kind of sales pitch to convince readers which a blogger’s advice is actually worth paying for. Their accuracy is actually unverifiable, along with also appears to be completely up to the bloggers’ discretion.

Elna Cain is actually the blogger behind TwinsMommy along with also several various other blogs, all of which she told me are “profitable.” Cain is actually in her thirties along with also lives in Ontario, Canada, along with also has been blogging since 2014, when her maternity leave ended along with also she realized she didn’t want to return to her job of working as a teacher’s aide along with also autism specialist. Cain wouldn’t disclose her income, yet told me This particular’s “much more than I could make at any job.” Her main sources of income are the blogging courses she has developed herself, which she sells for around $0 each.

The courses are designed for bloggers who are just starting out along with also want to grow their audience along with also improve their moneymaking capabilities. Although anyone could apply Cain’s courses to their blogs, she acknowledged which her clientele is actually mainly aspiring mommy bloggers — members of This particular existing ecosystem.

If you look at This particular through the right angle, This particular type of blogging begins to resemble a cousin of multilevel marketing (MLM). Multilevel marketing typically involves a pyramidlike structure wherein very successful salespeople recruit various other salespeople, who in turn are encouraged to recruit others. More established salespeople earn a commission through the sales made by their recruits, hence the “multilevel” dimension. The high earners at the top of the pile serve as motivation to newbies, along with also a big part of what they sell isn’t a physical product at all, yet the promise of independent wealth along with also success, whether This particular comes through selling yoga leggings or teaching yoga classes. The idea is actually which “If I can do This particular, so can you.”

The financial design in This particular case is actually inverted, in a sense; successful bloggers at the top of the figurative pyramid can earn income through newer bloggers sharing links to their products (printables or “blogging tools” along with also guides), while those less established bloggers earn a little affiliate commission. Bloggers often invest a significant amount of money on these tools to get them started out, yet there’s no guarantee which your upfront investment will pay off; after all, the internet is actually filled with stories of women who have gone into perilous debt while trying to earn money as LuLaRoe leggings salespeople. along with also the overlap with MLM is actually multilayered; many bloggers sell printables with instructions for creating your own essential oil blends, which is actually another branch of the giant MLM tree in American economic life.

“Ahh your so Great at This particular blogging thing!” one commenter wrote under a 2017 TwinsMommy post about the blog’s financial growth. “I have been at This particular for 4 years along with also still not monetised — you need to teach me your ways.”

I asked Elna if she felt which some would certainly-be mommy bloggers risked wasting their money on courses. “Anyone can make courses nowadays, right?” she said. “I find which you need to know the blogger behind the course, know their journey.”

The painful underbelly of the exalted momtrepreneurial side hustle is actually the fact which for many women, the side hustle is actually keeping the lights on.

Elna admitted which many people spend money on blogging courses along with also then lose momentum along with also never use them. “I hear stories on Facebook through people who have spent hundreds of dollars on these courses. This particular’s a big investment.” yet through her point of view, the issue is actually not with the material they’ve paid for. “A lot of people who have bought my courses don’t go into the course. A lot of people buy, along with also they have which quick idea which This particular could work, yet they lose motivation.”

I suspect you could trace much of the popularity of both MLMs along with also This particular style of blogging, among American women, back to a common cause. The stresses of contemporary life have made This particular increasingly difficult for anyone to embody the archetype of the tender, order-giving mother. Printables along with also This particular ecosystem of blogging, not to mention all the momfluencers working hard on Instagram along with also elsewhere, are capitalizing on the tantalizing offer of This particular still very powerful cultural role, which is actually theoretically available to anyone, regardless of privilege.

Motherhood as a social construct is actually becoming increasingly entrepreneurial, as social safety nets fray along with also being a stay-at-home nurturer — or even a nurturer that has a full-time-job — becomes increasingly unfeasible for many women. The US government guarantees virtually no paid maternity leave, along with also no accessible, affordable daycare. Young families are on their own. So the painful underbelly of the exalted momtrepreneurial side hustle is actually the fact which for many women, the side hustle is actually keeping the lights on.

along with also the central question for the entrepreneurial yet ordinary mother is actually: what to sell? Wealthy or stylish moms can sell ads along with also products by trading on their appearance along with also their aspirational — or perfectly imperfect — lifestyle, yet what does an ordinary, unglamorous woman have which the public will want to buy? In barren, late-capitalist terrain, selling the ability to blog, even if which blog itself will be about little more than the act of blogging, seems to be a viable commodity.


Zachary Ares / BuzzFeed News

For the first decade of the history of blogs (which most people agree started out around 1994), most blogs were unpaid creative outlets for people with day jobs who wanted a place to post their writing. They were (along with also are!) cheap along with also fast to set up, requiring very little expertise. Blogging was first along with also foremost a tool for people who needed to write, along with also didn’t want to wait for some publication’s permission.

In which way, blogs were a tool of personal liberation. They allowed great writers to be discovered, along with also then to get paid for their work by getting published by larger outlets, or by running ads on their sites as their audiences grew. Eventually, marketing evolved to reward the most well-liked bloggers with sponsorships, along with also social media (especially Instagram) created an efficient, consistent platform for those sponsorship deals, therefore we have influencers.

The curious thing about the affiliate marketing along with also Shopify mommy blogs is actually which their history moves inside opposite direction: These bloggers — who generally don’t have various other jobs — start their blogs initially hoping for a source of extra income, along with also then teach themselves to write posts along with also draw in readers as a way to reach their sales goals.

Hena Bilal, who runs MendingWithGold.com, is actually a 34-year-old stay-at-home mother of two based in Pakistan, along with also has been blogging For 2 years. Her husband serves inside Pakistani military, along with also she was a schoolteacher before deciding to stay at home with her first child. yet her blog reads as though This particular’s addressing an American audience, along with also she told me which most of her traffic comes through the US.

Bilal first heard about the promise of affiliate marketing blogging on Pinterest. “I started out blogging in order to be able to stay home with my son yet also without having any financial worries,” she wrote to me. “I would certainly read everywhere which blogging provided just which!”

Bilal wrote on her blog which she invested over $2,500 on blogging when she was starting out. After two years, Bilal told me she currently makes about $0 a month blogging, yet she hopes to someday reach her goal of $5,000 a month, at which point she plans to take her family on a religious pilgrimage, as well as “sponsor” 20 kids whose parents don’t develop the means to support them. (On her blog, Bilal writes, “I don’t know where the 20 came through, yet since my class made fun of This particular number, I decided to stick to This particular!”)

“This particular’s NOOOOT easy money at all. yet This particular is actually real! I confirm This particular.”

Bilal seems committed to blogging for profit, despite being far through reaching her earnings goals; by my calculation, she’s only just breaking even currently, given what she initially invested. “I know have a long way to go. A blog biz is actually NOT for everyone,” she wrote me. “This particular’s NOOOOT easy money at all. yet This particular is actually real! I confirm This particular.”

along with also I find myself rooting for her. Unlike some of these blogs about blogging, Mending With Gold contains flashes of personality amid the fairly predictable advice about surviving motherhood. In a post about how to carve out moments for self-care during the day, Bilal writes, “Go to an empty room along with also just enjoy the alone time in there. Let everyone wreak havoc outside. They’re doing which all the time anyway.” The odd moments when these writers let their guards down — which is actually something which Instafamous momfluencers almost never allow themselves to do — are ultimately what make these blogs fascinating to me.

A distinct written voice is actually also what first drew me to Sarah Titus’s blog, which was my entry point into This particular ecosystem. Sarah is actually an exemplar of Shopify guru-hood, that has a very compelling rags-to-riches origin story along with also a strident yet disarming candor which sets her apart through her more Stepford-sounding counterparts.

“Six years ago,” she writes inside “My Story” section of her blog, “I was living in a homeless shelter along with also had $30k worth of debt. My ex-husband was on his 3rd affair along with also my kids along with also I had nothing except what I could pack in a little car. The shelter was dirty, people were always sick, the food was so old I wouldn’t serve This particular to a starving dog, along with also there were no windows.”

She ended up divorcing her adulterous husband, only to be ordered by a judge to get a job to support her kids. “I BELIEVE which MOST WOMEN CAN QUIT WORKING along with also STAY HOME WITH THEIR KIDS IF which’S WHAT THEY WANT TO DO,” she declares in her story. “Does This particular take sacrifice, yes, hard work, yes, yet you CAN get there along with also I’m committed to showing you how!!!” Titus’s narrative involves extreme frugality on her part, a cast of unsupportive characters who don’t understand her commitment to staying home with her kids, along with also after some twists along with also turns, she starts a blog. The dissonance between the pink-along with also-white sterility of her website along with also the roiling defensiveness of her tone can be a little jarring, yet ultimately, she grabs your attention.

“When I first started out blogging, I used the blog as more of a journal to get out my feelings,” Titus told me. “The audience which I attracted connected to my story. A lot of people say, don’t do a journal-style blog currently, yet as humans we all want to connect. We all crave to be loved on. Yes, teach something too, yet we need to show empathy. Like in pictures on Pinterest, people crop off the heads of people, yet I like to keep the heads of people on there, because the picture should relate to people.”

Sarah’s more confessional style echoes the early mommy blogs of a decade ago, along with also I asked her if she felt which her success was due to her candor. “Your story sells,” she said. “This particular always sells. I was coaching [another blogger], along with also they were more professional, clinical, along with also I started out teaching them — ‘Okay, share more of your personality. Share more of your story.’ along with also they started out interjecting their own heart into This particular, along with also currently they’re doing a lot better.”

Today, Titus is actually one of the so-called six-figure bloggers — bloggers who clear six figures annually in Shopify sales or affiliate-link revenue. She features a P.O. box in Pennsylvania, yet declined to share where inside US she lives; she’s very protective of her privacy. Her income comes through a dizzying array of printables which she designs herself, courses which she creates on how to run a Shopify business, along with also affiliate sellers who sell her courses on their websites. Affiliates earn a little cut of their sales of her products, yet she pockets the majority.

“No one else was creating binders at which time. So I wanted to be which binder queen.”

Titus offers many single-sheet printables as freebies on her site; her more lucrative printables come in large themed packs of documents called binders. She sells Christmas along with also Easter binders, medical binders, essential oil recipe binders, binders to help organize your housecleaning; most of these cost $67. Her most expensive binder, the Shopify binder (which helps you keep your Shopify business organized) sells for almost $300; she advertises This particular with the claim which she earned more than $52,000 through Shopify sales in her first month using the tool.

Titus told me — along with also This particular seems true — which she is actually essentially alone at the top of the heap in This particular niche. “I found a hole inside blogging industry where no one else was. No one else was creating binders at which time. So I wanted to be which binder queen,” she said. “which’s how I made my way into This particular niche where there was no one else. I don’t have any competition.”

In an email, Titus told me which she earned $2.8 million in revenue through her Shopify sales of printables last year. This particular figure strains credulity, yet I am not in a position to directly dispute This particular. along with also no matter what the exact numbers are, she features a Great reputation inside mommy blogging–for-profit community.

“I do trust her,” Bilal told me in an email. “If you’re on her email list, or in blogging communities where she hangs out, you’ll see she gives more than she gets. Sometimes you doubt why she’s giving away everything. … People WANT to pay her even for her freebies.”

along with also which, in a way, is actually the larger mystery to me. Anyone who reads these blogs has access to a computer with basic graphic design tools, so what makes these printables so appealing?


Zachary Ares / BuzzFeed News

I probably would certainly have clicked out of This particular blog ecosystem without giving This particular much thought if This particular hadn’t been for the zany presence of all these printables. The concept has been trendy on Pinterest along with also Etsy for several years, along with also the variety of printables being given along with also sold on these stay-at-home mom blogs is actually dizzying: There are templates for grocery lists along with also weekly meal plans, daily along with also monthly calendar printouts, monthly workout plans, templates for keeping track of medication, packing lists for a family trip to Disney, Bible study plans, charts to keep track of how much water you’re drinking, along with also daily gratitude prompts which you can coloration in yourself, internalizing your gratitude while you coloration.

There is actually also a huge wall art subgenre, featuring graphics you can personalize that has a name or initials, or positive affirmations like “Rest along with also Recharge,” or seasonal exhortations like “Let This particular Snow!” Most wall art printables remind me of decorative features you might find inside knickknack-filled dining room of a rural bed-along with also-breakfast: homey, unpretentious, yet maybe a little bit overbearing.

At first, I struggled to believe which people were spending money for very simply designed templates for grocery lists. Once printed out, wouldn’t these lists just clutter up your kitchen? In a world which increasingly demands which content be free, This particular made no sense to me which people were willing to pay money for amateur graphic design adorning boxes marked with the days of the week. Can’t people make their own lists, that has a pen along with also paper? Are the templates definitely which appealing?

This particular made no sense to me which people were willing to pay money for amateur graphic design adorning boxes marked with the days of the week. 

Apparently, they are. Bilal told me she hadn’t planned to sell printables on her blog, yet she observed how well-liked they were among successful bloggers like Titus, Ruth of LivingWellSpendingLess.com, along with also Laura at IHeartPlanners, along with also decided to try selling them herself.

“I keep hearing … through bloggers who have been doing This particular for more than a decade, which the demand for printables, for some reason, has never diminished,” Bilal wrote me. “Even after everything print publishing has undergone inside last 20 years with the rise of the digital world.”

Both Bilal along with also Titus remarked which people just like to write things down by hand, along with also which for many people, printables are more intuitive along with also useful than maintaining digital lists. Linda Tieu, an American who has lived in Tuscany for the past several years, is actually a graphic designer who runs her own printables shop on Etsy along with also is actually an avowed fan of the phenomenon.

“I moved to Italy when I got married, along with also I didn’t have as much access to things which I used to have access to,” Tieu said. “You know, like going to Target. Printables meant I could access anything related to scrapbooking, card-creating, paper arts — along with also print This particular myself.”

Tieu isn’t a blogger, yet she explained to me which printables are a useful marketing tool for bloggers who are trying to improve their audience’s engagement. “In any kind of online business, the thing [experts] are always saying is actually, give something to someone so you can get their email! Something useful for your audience! Printables can be something to attract people.” (Most of these blogs invite readers to subscribe to their newsletters, per the advice of many blogging guides, which recommend getting readers’ email addresses to maintain engagement over time.)

I can’t say I didn’t begin to understand the appeal of printables, the more time I spent in their environment. The idea of a “Wi-Fi printable” seems sensible; why don’t people put their Wi-Fi information where people can easily see This particular? I can imagine using weekly meal-planning printables, if only as a means to remind me which meal-planning saves my husband along with also I through having a daily text exchange at 3 p.m. about what we’re going to have for dinner. would certainly my kids be pleased if I framed personalized printables of their names along with also hung them on their bedroom walls? Probably!

How you organize your home is actually, like everything else, a class issue. Not everyone can afford hundred-dollar sets of clear plastic canisters for their kitchens, along with also many can’t relate to the interiors featured in Apartment Therapy. For a significant population of North American women, domestic organization features a look along with also feel which is actually quite distinct through the sun-drenched, white-tiled restraint which has come to define upscale media representations of successful tidiness. The look is actually more like an enthusiastically decorated elementary school classroom. along with also This particular owes a lot to 8.5×11 printer paper.


The triumph of being able to spend time with one’s kids while earning money through home forms the backbone of This particular blogging subculture’s raison d’être. This particular’s what animates many of the people — especially women — who sell products through MLMs too. along with also I’m not interested in criticizing the bloggers trying to make money through affiliate links or by shilling guides to setting up a Shopify shop. Multilevel marketing always operates on the exploitation of the planet’s only truly renewable resource: the hopes along with also aspirations of everyday people. along with also This particular’s the structure of which marketing system, not the women who get caught up trying to game This particular, which deserves criticism. Ultimately, bundling a bunch of SEO along with also content marketing best practice advice along with also selling This particular to aspiring mommy bloggers is actually just another dot on the radar screen of capitalist exploitation.

After all, lots of wealthy, conventionally attractive, or otherwise magnetic women become influencers along with also instrumentalize their roles as nurturers for money. Some influencers are naturally gifted storytellers, yet a lot of them are awful writers. So if natural creative talent isn’t a prerequisite for creating money off the internet, why shouldn’t women who don’t necessarily fit the influencer mold have their kick at the can too?

Why shouldn’t women who don’t necessarily fit the influencer mold have their kick at the can too?

Blogging by mothers, about being mothers, has never been taken seriously; the term “mommy blog” says This particular all, definitely. As Natalie Jean Lovin (who was one of the big names in Mormon mommy blogging through the mid-aughts, before getting out of the game) said in an article last year inside Cut, “there would certainly be a Pulitzer Prize for blogging, if men did This particular more.” Yet the digital economy continues to colonize completely new products along with also services, along with also mothers are hugely influential producers along with also consumers of media. This particular’s hardly scandalizing which capitalism has pivoted to moms, along with also which moms have engaged with its opportunities along with also costs to the extent which they’re blogging purely for profit (or in expect of This particular), rather than for catharsis or as a public service.

What is actually more interesting to me about This particular shadow-realm of mommy blogs which simulate various other, more successful blogs inside hopes of earning money is actually the way This particular feels a bit like peering around a bend into a future paradigm of online life. Though This particular might be tempting to characterize This particular niche economy in dystopian terms, I think This particular’s better described as marginal. These blogs read like assemblages of information along with also content scavenged through various other parts of the internet, like a content favela mushrooming up around the gleaming cities where the high-paid influencers live.

along with also I think the content these blogs produce — the sea of printables — are a sign of expect, more than anything else. To be able to exert control over your domain as a mother with flair, along with also love, along with also resourcefulness, is actually something which few people, regardless of income, develop the time along with also resources to do. Sarah Titus understands This particular keenly. At the conclusion of her story of overcoming adversity along with also becoming a successful blogger, she appeals to her readers.

“Do you feel like the bills along with also walls are closing in on you? Do you feel like you can’t seem to get your blog to make the income you know This particular CAN make? Do you feel stuck? Like you’ve lost expect along with also you’re spiraling? Maybe you feel like you should quit blogging,” she writes.

“Don’t quit,” she continues. “You can do This particular! I’ve been there, along with also I’m excited to show you how I overcame This particular all! I’m excited you’re here. Let’s walk This particular journey together!”

Capitalism does not reward nurturing; This particular is actually a job which is actually done for free. As the role of mother along with also nurturer becomes harder to play, given people’s time along with also financial constraints, we fetishize This particular evermore fiercely. along with also even though the ability to nurture can’t be bought, which won’t stop people through trying to evoke This particular, copy This particular, reconstitute This particular, along with also sell This particular, until there’s no more money left to spend. ●


Kathryn Jezer-Morton is actually a writer along with also PhD candidate in sociology at Concordia University in Montreal.