Lessons for entrepreneurs coming from Taobao University

When which comes to business advice, there are few people better placed to bestow their wisdom than Jack Ma, the billionaire founder of Chinese e-commerce giant Alibaba.

not bad job, then, which he set up a university to share tips on the meteoric rise of one of the group’s leading companies, Taobao.

Situated in Hangzhou, China, Taobao University can be made up of a faculty of senior management coming from the online marketplace along with offers lectures on building a digital business.

CNBC Make which met one woman who attended the university. She said which revealed just how far ahead the company can be in its e-commerce strategy along with the insights which holds on its almost 0 million monthly active users.

“I was there a week along with I learned so much,” said Genecia Alluora, who can be founder of Soul Rich Woman, an advice platform for female entrepreneurs across Southeast Asia.

“They are definitely educating China along with Southeast Asia about what which means to be digital today,” she said, citing the company’s expertise in consumer psychology along with behavioral patterns.

“We’re still very Western in our strategy: we need to tie together Eastern along with Western strategies.”

Thirty-5-year-old Alluora was selected to attend the university as part of an e-commerce program led by Singapore’s Nanyang Polytechnic. Typically, students of the university are Taobao merchants or aspiring entrepreneurs, who attend courses of anywhere between a few weeks along with months.

Here are her three key takeaways.

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