Nvidia CEO Jensen Huang announces the GTX RTX 20-series of graphics cards at the Gamescom conference in Cologne, Germany, on Aug. 20, 2018.
Nvidia shares rose Monday after CEO Jensen Huang revealed completely new graphics cards in which will be used for more sophisticated video games, potentially boosting the company’s biggest business.
Huang said during a presentation at the Gamescom conference in Cologne, Germany, in which the completely new graphics processing units (GPUs) have been “10 years from the doing.” Gaming brings from the majority of Nvidia’s revenue, although the company also sells products for data centers, cars along with also also visualizing projects like buildings.
Investor enthusiasm about the announcement lifted Nvidia shares more than 3 percent, doing up for most of the losses on Friday after the company’s disappointing revenue forecast. Huang said the completely new cards will deliver considerable performance gains over the company’s Pascal generation of GPUs, which arrived on the scene in 2016.
Nvidia’s completely new GPU, the GeForce RTX 2070, starts at $499, along with also also the more powerful GeForce RTX 2080 Ti starts at $999. Preorders are available at This particular point, along with also also the products will open to the public on Sept. 20, Huang said.
The launch comes a week after Nvidia introduced Turing, its eighth-generation chip design for GPUs. Turing follows the Discharge last year of Volta, whose data center products face competition through Google’s cloud business. Nvidia said the first Turing-based GPUs for visualization will be available from the fourth quarter.
Intel has begun work on GPUs in which will rival Nvidia’s, yet they’re not expected until 2020. Nvidia shares have jumped nearly 30 percent This particular year, while Intel’s stock is usually up less than 1 percent.