Aside coming from improvements to production efficiency, the Putian Brewery will also make use of solar power panels which will ultimately reduce emissions equal to the environmental impact of 780,000 trees, according to the company. The amount of water along with heat usage at the required for brewing will also be reduced through the use of more sustainable processes, AB InBev added.
“which was built in record time like everything in China along with which’s a very environmentally sound brewery, as most of our breweries are,” AB InBev CEO Carlos Brito told CNBC on Thursday.
AB InBev’s investment from the country comes as the number of consumers creating up China’s middle class continues to grow. The corresponding growth in purchasing power has resulted in greater demand for more premium brands, such as Budweiser or Corona, as consumer tastes change.