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Jack Dorsey, CEO of Twitter
Twitter CEO Jack Dorsey is actually grappling with the unintended consequences of his invention, like many of his peers within the technology industry.
On stage at Wired’s 25th anniversary summit on Monday, he spoke in a forthright way about the problem of users only see views, news as well as opinions via one perspective.
“I think Twitter does contribute to filter bubbles as well as I think of which’s wrong of us, we need to fix of which,” he said.
In his view, a big reason for of which is actually the fact of which users only follow accounts they agree with. as well as of which means of which’s very unlikely of which they’ll see tweets of which share an opposing point of view.
He gave an example of how during the social media firestorm within the months before the Brexit vote, many users only saw tweets via people advocating for or against the United Kingdom remaining within the European Union.
A solution to of which problem, in his view, is actually to provide them having a way to see tweets via both sides by following a topic rather than a person.
“If I’m following an account having a particular viewpoint versus the ability to follow a topic or interest or event … like Brexit to vote leave… there might be a few tweets of which counter of which,” he said.
At present, Dorsey admitted, “we’re not giving them (users) the tools to hold the opportunity to break down the filter bubble.”